Sanrio
Irregular Choice X Sanrio
Take a walk with Hello Kitty, take flight with Little Twin Stars - or have a nap with Gudetama!
Originally launched in August 2021 we have brought back a selection of fan favourites that you might have missed out on. This was Irregular Choice's first collaboration with Sanrio, which is the home of cute characters Hello Kitty, My Melody, Little Twin Stars and Gudetama. The collection focused on the fun of playtime and making you smile.
#IChellokittyandfriends
back for 2024!
Step out in style with these adorable Hello Kitty themed heels. Featuring her cute as a button face on the toe and her signature bow on the back these shoes are graphic and fun. Gold glitter is paired with a fun print featuring all of Hello Kitty's favourite fashions! Part of our Hello Kitty and Friends Collection, these shoes are not to be missed!
Sizes 36-46
Have a play date with Hello Kitty, in her amazing house! This bag features a fold open style front that looks like an adorable house, to reveal kawaii rooms inside! A magnetic Hello Kitty character can be moved around for some interaction and customisation! Where will Hello Kitty peek out from next?
Have a play date with Hello Kitty, in her amazing house! This bag features a fold open style front that looks like an adorable house, to reveal kawaii rooms inside! A magnetic Hello Kitty character can be moved around for some interaction and customisation! Where will Hello Kitty peek out from next?
The perfect place for all your trinkets and coins, this purse features a cuter than cute print of Hello Kitty having a fun day at the fair! Combine with other items from our Hello Kitty and Friends collection or use on its own, add this cutie to your collection today!
One for all those pastel lovers! Kiki and Lala are spreading their cute and pure loveliness all over these adorable flats! A shimmering lilac glitter base is topped with stars, clouds and kawaii characters and the chunky sole unit gives a Harajuku feel! The perfect addition to any outfit, and sure to put a smile on everyone's face!
Sizes 36 - 43
One for all those pastel lovers! Kiki and Lala are spreading their cute and pure loveliness all over these adorable flats! A shimmering lilac glitter base is topped with stars, clouds and kawaii characters and the chunky sole unit gives a Harajuku feel! The perfect addition to any outfit, and sure to put a smile on everyone's face!
Sizes 36 - 43
Show your angelic side with this magical Little Twin Stars bag! Kiki and Lala are flying along the front with a pastel rainbow and shimmering stars dotted all around, paired with fluffy faux fur and glitter-encrusted fabric! Can be carried either with the handle on top of the bag or with the useful detachable crossbody strap!
Live your kawaii fantasy in these adorable trainers! The chunky sole unit gives a super cute silhouette, and the panels of pastel blue, pink and green create a striking final effect! The heart on the side features a 3D mini Hello Kitty toy in a world of her own! Get all your nostalgia and cute in one pumped-up perfect package!
Sizes 36 - 41
Live your kawaii fantasy in these adorable trainers! The chunky sole unit gives a super cute silhouette, and the panels of pastel blue, pink and green create a striking final effect! The heart on the side features a 3D mini Hello Kitty toy in a world of her own! Get all your nostalgia and cute in one pumped-up perfect package!
Sizes 36 - 41
Live your kawaii fantasy in these adorable trainers! The chunky sole gives a super fierce silhouette, and the panels of patterned purple, iridescent pink and pastel yellow create a flash of rainbow cute! The heart on the side features a 3D mini Hello Kitty toy in a world of her own! Get all your nostalgia and cute in one pumped-up perfect package!
Sizes 36 - 41
Irregular Choice X Sanrio Halloween
Hold on to your witch hats! Our Hello Kitty & Friends Halloween collection is OUT NOW!
Whether you're crazy for Hello Kitty or batty for Kuromi, this creepy cute collab is for you!
Shop the collection here!
Irregular Choice X Sanrio Christmas
Say HELLO to the cutest Christmas collab you’ve ever seen!
This exclusive mini collection was launched in December 2023 and featured four designs for all you festive fans!
Find your perfect gift for yourself to wear over the festive period to show your love for the kawaii queen Hello Kitty. Get ready to don your santa hat and feel like a star on top of the tree!
#ICHelloKittyXmas